Summing up the whole Jack Daniel’s experience, Patrick wrote an essay for Salon.com about how bestsellers make good money, but not as much as you’d imagine.
In one more week I was going to be a millionaire. At least, that was the rumor circulating around my wife’s family. One more week on Amazon’s best-seller list and I would have seven figures in the bank, easily. Her cousin had looked this fact up on the Internet, so it had to be true. “Please tell them that is nowhere near true,” I said. “But don’t tell them how much money I’m actually going to make.”